What is the one key to Persuasion?

There are lots of tips on Persuasion which include knowing your audience to giving them a reason to listen to you. But, one test is to remember how you were persuaded at one time or another and to remember what made the difference to you. For many, is feeling the ANTICIPATION of not only getting what you would want but making you believe you will be much better off. So, does this change how you will try to persuade someone in the future? 

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Arturo Corral

Founder & Owner, Arturo has over 30 years of professional experience in management, sales development & training and diversity & inclusion. He has worked in 23 countries including cities such as Seoul, Montreal, Tokyo, London, Moscow, Sao Paulo, Madrid, Rome, Buenos Aires, Mexico City and Dubai, and in 45 U.S. states. His professional experience includes a diverse background in various industries such as executive in a Fortune 500 company, administrator for a state agency and managing satellite locations for a community college. Arturo’s volunteer experience ranges from holding the position of Co-Chair Diversity Business Council at the Conference Board, Board Chair for INROADS Midwest Region, Strategy Planning committee member for MERS Goodwill Board to presenter at The Forum on Workplace Inclusion Conference. He holds a master's degree in International Business and is ABD in a doctoral management program on Management Theory & Practice. He is also fluent in Spanish. And his alma mater is Northern Arizona University.

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